The Marketing Specialist will provide strategic marketing consultation and guidance to various clients. The Specialist will partner with the Marketing Manager and/or Director to build marketing plans, as well as drive, implement, monitor, and measure results of marketing activities to advance Mayo Clinic’s mission, strategic plan and business objectives. The Specialist will be involved in the strategic evaluation and tactical execution of marketing activities, which may include advertising, collateral development, digital marketing, content creation/assessment, and event management/sponsorship. The specialist demonstrates a strong understanding of marketing, critical thinking, and strategic counseling. May involve competitive landscape assessments and recommendations. Represents Mayo Clinic internally and externally. Demonstrates project management skills and the ability to manage projects through the entire project life cycle. Proactively seeks opportunities to build and improve positive relationships with colleagues, leaders, and experts. Understands and acts independently to drive functional strategies forward to advance Mayo Clinic’s mission, strategic plan and business goals. Builds credibility with peers and internal stakeholders. Assesses opportunities for improvements and demonstrates willingness and ability to adapt to change.The Marketing Specialist will also focus on the strategic management of email marketing campaigns and acquisition strategies, including the creation, implementation, and performance analysis of targeted email communications. This role requires expertise in omni-channel delivery strategies to ensure cohesive messaging across various platforms, including digital, print, and social media. The Specialist will employ integrated marketing approaches to align campaign objectives with audience engagement, leveraging data-driven insights to optimize reach and effectiveness.
During the selection process, you may participate in an OnDemand (pre-recorded) interview that you can complete at your convenience. During the OnDemand interview, a question will appear on your screen, and you will have time to consider each question before responding. You will have the opportunity to re-record your answer to each question - Mayo Clinic will only see the final recording. The complete interview will be reviewed by a Mayo Clinic staff member, and you will be notified of next steps. We value your interest in the role and look forward to hearing back from you.
This vacancy is not eligible for sponsorship/ we will not sponsor or transfer visas for this position. Also, Mayo Clinic DOES NOT participate in the F-1 STEM OPT extension program.